Client: Sonic, Ken Watford GroupSonic's design demanded color, fun, and whimsy.
Full Website Design and Development
Launched: January 2009
The Ken Watford group of restaurants opperates over 40 Sonic Drive-In locations along the Gulf and south-east coasts of the United States. When their website began to feel dated, they called Net Perspective to deliver a site that provided them new functionality as well as a design that was befitting the fun and energetic nature of their national brand.
For the design, Sonic wanted to highly feature items that are relevant to their local franchises. Mainly, their limited time offers, information about their locations, and an easy way to put in requests for community involvement. Along with these, we gave the site an upbeat feeling by emphasizing color and approachable, original illustrations.
Custom Google Maps integration. One of the most useful features of The Ken Watford Group's new site is the custom integration with Google Maps for the display of their locations. Site administrators can now dynamically add locations, with all of the relevant information, and the system automatically categorizes and displays the locations on the map. Users can now find the location, get hours and contact information, and even apply for employment directly to specific franchises.